Opinion: Why the Freemium Model Works
I just read this article on “Why the Freemium Model Doesn’t Work“, and while he makes some good points, he wraps up the article by saying “The reality is, the freemium model doesn’t work for the majority of companies who try it.” No shit Sherlock! The reality is, no model works for the majority of companies who try anything. The majority of companies fail within 5 years.1
The 4th Type of Freemium
In his examples of successful freemium models he mentions Evernote, Dropbox, and Spotify. He also suggests that fremium models are limited to only 3 scenarios, egregiously missing my favorite type of freemium: pay for additional features. Read more